Introducing the new ImageGen: Now with even more creative control

Behind every creative breakthrough lies a single pursuit: bringing imagination closer to reality.

At Envato, we’ve always believed that AI tools should feel like genius collaborators — intuitive enough to follow your ideas, and powerful enough to expand them in incredible ways. ImageGen began as a way to turn words into visuals; now, with ImageGen’s latest upgrade, that conversation between you and your creativity becomes even more fluid.

The new and improved ImageGen is the next chapter in how we help ideas take shape — more control, more style, and a deeper connection between tools that think together.

Now, your creative flow becomes smoother, smarter, and more expressive than ever before. This latest update introduces additional ways to shape your vision before generating, the ability to connect your ideas across Envato’s AI ecosystem, and fine-tune every pixel with greater precision.

Let’s dive in.

One of the most exciting additions in ImageGen is the ability to pre-select your image’s visual style. Instead of crafting complex prompts, you can now set a creative direction up front — choosing from expressive styles such as 90s Studio, Fisheye, Analog Diffraction, or 35mm Time Capsule.

Each style serves as a foundation for your idea, shaping the tone, texture, and technical detail of your results. You can also choose Auto-style mode, which generates a diverse mix of stylistic interpretations from a single prompt — perfect for discovering unexpected creative directions.

The result: faster experimentation, more cohesive results, and a creative process that feels intuitive from the first click.

ImageGen AI image generator now connects seamlessly with Envato’s other AI tools, including ImageEdit and VideoGen, creating a more fluid ecosystem for visual storytelling, turning what used to be separate creative steps into one continuous experience. 

After generating an image, you can send it straight to ImageEdit to refine its color balance, adjust lighting, or add subtle details that bring it closer to your vision. From there, you can move smoothly into VideoGen, transforming that same image into a motion sequence, bringing it to life in a way that carries the same tone, palette, and atmosphere.

Whether you’re a designer refining brand visuals, a content creator preparing campaign imagery, or a video producer storyboarding scenes, this integrated workflow keeps you in the creative zone so you can focus on what you do best — creating!

Beyond style and integration, ImageGen’s upgrade introduces a suite of improvements that make your creative routine more efficient.

You can now choose your aspect ratio before generating — ideal for creating platform-ready content in 1:1, 16:9, or 4:5 formats. Upscaling options (2x and 4x) mean your images are download-ready for print or digital use.

Your image history is now built directly into the main interface and fully searchable, so revisiting a favorite concept or prompt takes seconds. You can also upload a reference image to guide your next creation, or delete batches of experiments in one go when you’re refining a direction.

Add these quality-of-life improvements together, and you get an ImageGen that’s never felt more creative, more collaborative, more intuitive at understanding what you’re after.

And we can’t wait to see what you create with it.

A designer can now test color palettes and lighting moods using preset styles, then move directly into ImageEdit for refinements. A marketer can generate cohesive visuals and instantly explore motion extensions through VideoGen. A content creator can quickly upscale thumbnails or build storyboards with a consistent tone and framing.

In short, the new ImageGen isn’t just about producing better visuals; it’s powering creative continuity.

Ready to explore? Start creating with ImageGen and see how it transforms your creative process. For even more ways to refine and connect your visuals, explore ImageEdit and VideoGen.